This programme is in fact a lot longer than 9 days.

With our unique approach you develop in three phases: per-work, attendance, and the continuous improvement section finishes only if you decide it should. 

The programme really starts when you commence the pre-work; and it continues long after you receive your certification.

By balancing the content between these phases we can focus the attendance portion of the programme on only the elements that benefit from interaction.

To an extent, and this maybe a more targeted approach to learning than you might have currently planned. Consider these points though:

• There are courses available that would introduce you to the theory of some of our content. You would have to do a fair number of courses. We looked up each of these and calculated that if you chose just right you could probably learn the theory of somewhere around 70% of the things that we cover, for a total of a little over £15k. That’s without the focus, practical application, neuroscience and ongoing support that we incorporate. We are working on our pricing structure and incentives however we are aiming to be competitive against just one of these courses.

• There are some qualities and skills that make a difference, that we have made an implicit part of the curriculum and we have not listed these in our highlights on this webpage. These are topics that are difficult to teach explicitly, they require engagement and experience for you to fully appreciate. That’s just one of the reasons why physical attendance on our  programme is essential.

• Online courses and YouTube videos are by definition theoretical. You can’t practise the content and get feedback, so you may end up investing time and still be unconfident in your ability to put them into practise.

If you are resolved to go down this route then we would encourage you towards courses than videos. Here are some of the pitfalls to avoid:

• Choose wisely. There are myriad online courses and videos made by what one might describe as ‘pretenders’ – usually relatively young people who exude confidence but do little more than regurgitate plausible sounding revelations they have read or heard about elsewhere. Further, different audiences require different approaches. We are prepared to bet that few of these experts come armed with the benefit of direct experience from shop floor canteens to C suite. You may indeed get lucky. The conundrum is that most likely you will only be able to judge whether your training was helpful when you look back with the benefit of your experience. And then you can’t go back and do something else.

• Research on the ‘forgetting curve’ indicates that within one hour post-training, people will have forgotten an average of 50% of the information. Within 24 hours, this rises to an average of 70%, and within a week, an average of 90% of the information is forgotten. These data certainly resonate with our experience and the experience of pretty much everyone we have ever spoken with on the subject. A pretty crucial element in learning is to remember and use what you have learned! Do make sure you research this and put together a plan. We spent a lot of time on the design of the programme to make sure we built in a plan to keep your learning relevant and always in mind.

• There are many videos with titles such as ’10 things to make a good impression’; ’15 things to run a good meeting’; ‘5 habits of successful people’. Before you know where you are you have several hundred ‘things’ to remember. There are indeed lots of good little points made in these videos (although we do occasionally raise an eyebrow). Your challenges here are that you really won’t remember them, it’s hard to know which ones are the useful and which aren’t, and they certainly won’t work well in all situations. And even more importantly than that, your to-do list is going to be tough enough to get through as it is, before you even start to think about how you’re actually going to use them.

All in all we would propose that a better approach might be to understand how you can engineer yourself to already automatically know what the right things are to do. And this programme does this for you.

This programme offers a broad and unique blend of skills and transformative experience that you won’t find in traditional training courses. However pricing even at the market average for training would have placed the programme out of reach for many. We also recognise the financial challenges many graduates face, so we’ve worked hard to keep the programme as affordable as possible.

We are always looking for ways to grow the value for our participants without compromising the quality of the programme. As we identify cost savings we will adjust our prices accordingly.

We also recognise that we need to balance this approach with ensuring that our participants are serious and dedicated to their results. Like anything in life, people who are fully invested tend to achieve the best outcomes.

Yes, and No.

Our programmes are a safe space for learning. They have to be, because you will need to reach out of your comfort zone.

That said, being out of your comfort zone doesn’t generally feel like a safe place to be! You will find no echo chambers here. If you feel your world view challenged then the programme is likely doing its job – it indicates that you are thinking ‘outside the box’ and growing. We encourage you to grow at every opportunity. This is where some of the neuroscience kicks in. We integrate certain techniques into the delivery of the programme to make this easier for you; and some of the material in the programme also helps you to do this yourself.

The French have a saying –  “plus ça change, plus c’est la même chose”. Meaning, the more things change the more they stay the same. In the rapidly changing professional world it is easy to get caught up in the illusion that the way we work and do things evolves fast. Or, in fancy consultant speak, “Constantly shifting paradigms”. In reality these evolutions tend to be fads or people trying to magic up niches to exploit.

The basics remain, and always will. People still work the same today as they did thousands of years ago – If you read Roman Emperor Marcus Aurelius’ Mediations, you’ll be hard pressed to find something that he mused that does not hold true today. The Egyptians built the pyramids without the benefit of any of today’s modern project methodologies.

We have found that being good with the latest trends is certainly helpful, if sometimes tiresomely expensive. Make you sound impressive at dinner parties too.  But it’s that special x which makes people want to seek you out, which makes people want to work hard for you, and which makes people want the responsiliblity to be borne by you.

Which is why we focus on foundational skills. What we cover in our programme makes a difference all the time and in any career you choose.

In fact, not even just in any career you choose, you will see how this programme makes a difference in every sphere of your life.